Wealthy investors turn away from advisers


Szifra is quoted in this article from Investment News

By Charles Paikert

January 11, 2009

Shock of losses, scandal lead high-net-worth clients to question advice

Financial scandals and decimated investments are changing the behavior of wealthy investors in ways that may reshape the wealth management business.”Before [Bernard] Madoff, wealthy investors diversified their portfolio, but didn’t think about hedging their bets in terms of advisers,” said Dan Ariely, a professor of behavioral economics at Duke University in Durham, N.C., and the author of “Predictably Irrational” (HarperCollins, 2008).

Investment News profile of Szifra Birke


By Charles Paikert

August 13, 2007

Szifra Birke is fascinated by money.That may not be unusual for someone who works for a wealth management firm, except that she is not a wealth manager, nor is she a portfolio manager or a financial adviser.Ms. Birke is a psychologist. Continue Reading